Replays

What if your phone never went to voicemail—and every client got a response instantly, even on a Saturday night? That’s the future Chris Johnstone laid out on today’s Loan Officer Breakfast Club, and it’s not just possible—it’s already happening.

Chris shared how loan officers are now using AI tools to automatically respond to calls, texts, and emails in their own voice, so no lead slips through the cracks. Whether you’re using a call service or going it alone, this strategy helps you stay front-of-mind and first in line when it comes to conversions. He even breaks down how you can get started using ChatGPT today—no CRM required.

Plus, hear Andrea Wilson’s story of how she transitioned from real estate to lending and locked in six deals in just her second month, and John Barker’s simple postcard campaign that turned $140 into two refinance loans. But the real gem this episode? The AI playbook every loan officer needs to hear.

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com
Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com
Learn More About Us: https://www.MortgageMarketingAnimals.com

0 1

On today’s episode of Loan Officer Breakfast Club, Owen brought major news that could affect every loan officer: real momentum is building in Congress to shut down trigger leads. With bipartisan bills introduced in both the House and Senate—and over a third of the Senate already signed on—this could be the most promising progress we’ve seen. Owen recaps his recent meetings on Capitol Hill, including strong backing from key lawmakers and even HUD leadership.

Plus, we touched on how credit bureaus are reacting behind the scenes, the potential impact on credit pull costs, and what loan officers should expect if this legislation goes through. If you’ve ever lost a deal to a trigger lead, this is an update you don’t want to miss.

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com
Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com
Learn More About Us: https://www.MortgageMarketingAnimals.com

6 2

This episode of the Loan Officer Breakfast Club features a spotlight on Allison Johnston—aka “The Honey Badger”—President of Success Mortgage Partners. She walks us through the daily committee that’s rescuing deals other lenders give up on, with an incredible 84% success rate.
From sub-580 FICO FHA manual underwrites on manufactured homes to complex title issues involving garage encroachments, Allison shares how to creatively problem-solve with agencies, navigate investor guidelines, and coach ops teams to find the “yes.” Her guidance on how to phrase questions to Fannie, Freddie, and FHA is a masterclass in getting tough loans across the finish line.

If you're a loan officer who’s ever thought a file was dead, this episode proves it might just need a Honey Badger on the case. 

2 2

In this episode of Loan Officer Breakfast Club, special guest Jill Satterfield delivers a must-hear conversation for any loan officer looking to deepen relationships and grow referral business. Jill shares how she connects with high-producing real estate agents by leading with encouragement,
asking the right questions, and uncovering what’s actually working in today’s market. The big insight? Consistency wins. Jill breaks down how simple check-in calls, thoughtful conversations, and asking “what is working right now?” are building trust and fueling her growth. Plus, hear big wins from other loan officers who are turning basic follow-up and one phone call into serious pipelines. If you're looking to sharpen your agent strategy, this one’s packed with gold.

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com
Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com
Learn More About Us: https://www.MortgageMarketingAnimals.com

1 1

Are your leads ghosting you after you send them an app link? Struggling to turn rate shoppers into real clients? In this episode of Loan Officer Breakfast Club, the crew dives deep into the “Five Steps of Sales Fulfillment” — a practical framework for increasing application conversion, building client loyalty, and reducing chaos in your pipeline.

You’ll hear powerful real-life wins from LOs across the country, including:
• Landing six builder contracts by relentlessly following up
• Turning one hospital connection into hundreds of potential clients
• Expanding into a new state with nothing but social media hustle

Plus, find out how one simple question at the end of your consult can instantly separate shoppers from serious buyers. If you're looking to grow your business with smarter systems and stronger relationships, don’t miss this one.

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com
Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com
Learn More About Us: https://www.MortgageMarketingAnimals.com

1 1

Are you sitting on a goldmine without even knowing it? In this episode of the Loan Officer Breakfast Club, Chris Johnstone dives deep into one of the most overlooked growth levers in the mortgage industry—your database. Learn how to organize, engage, and convert your contacts using a simple, scalable system powered by AI. Chris breaks down four high-value opportunities sitting right inside your CRM—repeat business, referrals, five-star reviews, and new referral partnerships. Plus, see how custom GPTs are being used to provide immediate value to clients and generate business in real time.

Stick around for wins from the community, tips for new LOs, and insights that can help you get ahead as rates start to shift. If you're looking to stay top-of-mind, build loyalty, and create consistent lead flow, this one’s packed with actionable takeaways.

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com
Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com
Learn More About Us: https://www.MortgageMarketingAnimals.com

7 1

This week’s Loan Officer Breakfast Club features a high-powered breakdown from industry leader Owen Lee, fresh off the National Advocacy Conference in Washington, D.C. Owen dives into one of the wildest weeks in the bond market in recent memory—explaining how Treasury swings, inflation surprises, and global pressures created a 130 basis point pricing swing in just a few business hours.

More importantly, Owen reveals what this volatility means for loan officers: now is the moment to have borrowers in your pipeline, ready to move. He urges LOs to treat the business like a series of sprints—because when rates drop (even briefly), those already prospecting are the ones who win.

If you want to understand where rates are headed, what market data actually matters, and how to position yourself for opportunity in chaos, don’t miss this episode.

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com
Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com
Learn More About Us: https://www.MortgageMarketingAnimals.com

3 1

In this high-energy session of the Loan Officer Breakfast Club, the crew drops a powerful mid-year check-in—reminding us that 30% of the year is already gone. What follows is a rapid-fire series of inspiring wins and tactical takeaways that every loan officer should hear. From Rudy’s humorous-yet-effective “restraining order plan” to Greg’s leap from 1.8 to 5 deals per month, these are real-world examples of what happens when you stick to the Daily Success Plan.

You’ll also hear Kevin Bilberry unveil new AI-powered tools inside MoveTube that are turning heads and opening doors with agents—making it easier than ever for LOs to stand out. This episode is loaded with actionable ideas for building agent relationships, staying consistent, and leveraging tech to scale your business. Don’t miss the real-talk moments, success stories, and one seriously impressive new LO who booked 22 appointments in 2 days.

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com
Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com
Learn More About Us: https://www.MortgageMarketingAnimals.com

3 1

Are you a loan officer feeling weighed down by health struggles? In this powerful episode of the Loan Officer Breakfast Club, special guest Candice McField delivers an inspiring message on how to navigate the demands of the mortgage business while prioritizing your health and well-being. Her story and strategies are both uplifting and practical, offering a much-needed boost to those feeling burned out or overwhelmed.

If you're ready to take control of your health and find balance in your life and business, visit https://candicemcfield.com/ to connect with Candice directly.

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com
Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com
Learn More About Us: https://www.MortgageMarketingAnimals.com

0 1