Adapting to Change

Inspired by my recent podcast interview with Chris Johnstone, I want to talk about the importance of adapting to change. During our conversation, Chris highlighted how business rankings are increasingly driven by AI rather than traditional Google reviews. This shift presents both challenges and opportunities for us in the mortgage industry.

1. Embrace the New: Technology, especially AI, is transforming how we do business. Instead of resisting these changes, look for ways to integrate new tools and strategies into your workflow. Whether it’s using AI for business recommendations or enhancing your marketing efforts, embracing new technologies can give you a competitive edge.

2. Continuous Learning: Stay updated with industry trends and advancements. Attend webinars, read industry publications, and participate in training sessions. The more you know, the better equipped you’ll be to adapt and thrive in a changing environment.

3. Flexibility: Be open to changing your approach. What worked yesterday might not work tomorrow. Being flexible allows you to pivot quickly and take advantage of new opportunities as they arise.

4. Resilience: Change can be tough, and it’s easy to feel overwhelmed. Building resilience helps you stay focused and positive, even when facing challenges. Remember, every change brings new opportunities to learn and grow.

PS: To learn more about how we can help you grow your business, visit Don’t forget to join our free live Zoom coaching calls every Monday to Friday from 8:30 AM to 9:00 AM ET at Also, register for our upcoming Loan Officer Boot Camp on July 18-19, 2024, by visiting

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