AI Isn’t Taking Your Job — It’s Taking Your Process (Here’s How LOs Win)
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Artificial intelligence is moving fast — but the real opportunity for loan officers isn’t chasing shiny new tech. It’s using AI strategically to generate more referrals, close more loans, and streamline your daily process.
In this LO Breakfast Club episode, Chris Johnstone breaks down what actually matters right now in AI (and what doesn’t). Instead of getting distracted by complicated tools like Claude Code or advanced AI automations, the focus is simple: use ChatGPT consistently to position yourself as the expert in your market.
You’ll learn:
• Why ChatGPT usage can increase your chances of being recommended by AI
• How to structure conversations by loan type (VA, FHA, First-Time Buyer) to build authority
• How to turn refinance opportunities into an AI-powered calculator branded to YOU
• How AI improves your calling process so you can book more appointments in less time
• Real wins from loan officers using these strategies (including 16 appointments booked in one day)
The bottom line? AI isn’t replacing loan officers — it’s amplifying the ones who use it correctly. If you want more referrals, more efficiency, and more leverage in 2026, this episode shows you how.